Auto Magic history
The Auto Magic Group is a unique South African success story, driven by the desire and passion of a team of entrepreneurs to prove that a business specialising in non-structural (NSR) automotive paint and body repairs could be successful. At the time the concept was thought to be foolhardy in the South African motor body repair (MBR) industry.
Services offered include panel replacement and repair as well as dent, chip, scratch and hail damage repair. With dedicated panel beating experts, state of the art panel beating facilities and the very best panel beating tools and equipment available, Auto Magic prides itself on delivering guaranteed results to all clients.
Auto Magic has a client base that includes insurance companies, major brokers, private vehicle owners, motor vehicle dealerships, commercial and rental motor vehicle fleets.
In order to continually provide the best possible service and satisfaction for each client, Auto Magic strives to improve operating techniques and systems and maintains relationships with a number of strategic suppliers. By doing this, Auto Magic holds a unique position within the panel beating industry in South Africa.
Having piloted the Auto Magic system for 4 years and following extensive evaluation of the business concept with the assistance of a reputable franchise consultancy, it was decided that the franchise system should be used to expand the network.
